Media Relations & Press Management
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Strategic PR Planning
We develop tailored media strategies that support your broader communications objectives – whether it’s launching a new product, building brand awareness, managing reputation, or positioning your company as a thought leader. Our planning is rooted in understanding both your brand and the media landscape.
Press Office & Daily Media Relations
As your dedicated press office, we manage all media touchpoints, from handling journalist requests and interview coordination to ongoing outreach and relationship management. We ensure your brand stays relevant in the eyes of key media contacts across lifestyle, fashion, beauty, design, corporate, and beyond.
Press Releases & Media Pitching
We craft clear, compelling press releases and personalised media pitches that tell your story in a way that resonates with journalists. Our team understands what makes a story newsworthy and how to tailor each angle for the right media outlets, ensuring higher pick-up and impactful coverage.
Seedings and Creative Seedings
We plan and execute strategic product seedings that place your brand before key media and influencers, driving visibility, brand awareness, and meaningful engagement. Whether classic or creatively curated, each seeding is thoughtfully designed to capture attention, spark conversation, and leave a lasting impression. Our goal is simple: to make the right people discover, connect with, and fall in love with your brand.
Media Monitoring & Reporting
We track and analyse media coverage across print, online, and broadcast, delivering reports that highlight reach, tone, key messages, and earned media value. Our insights help you understand the impact of each PR effort and support ongoing strategy development.
Why Marsaana?
Established Media Relationships
We have long-standing connections with editors, journalists, and producers across Finland and the Nordics.
PR Expertise Across Sectors
We bring strategic insight and industry know-how to every media engagement.
Effective Storytelling
We know how to craft and pitch stories that get picked up and noticed.
End-to-End Press Management
From planning and outreach to follow-ups and reporting, we manage it all.
Results That Align With Your Goals
Whether it’s awareness, reputation, or positioning, we deliver media outcomes that matter.
Book a consultation with our experts
Looking to strengthen your media presence or improve the results of your PR efforts? Schedule a meeting with one of our experts for a tailored consultation. During the session, we’ll review your current media outreach activities, assess how effectively your brand is being positioned, and evaluate alignment with your communication goals and KPIs.
You’ll also gain insight into how Marsaana’s Media Relations & Press Management service can help you craft stronger narratives, build valuable media relationships, and secure high-quality, consistent coverage across relevant channels.
