Aco Finland Social Media & Community Management
Marsaana has taken care of ACO Finland Meta accounts for a few years already. The scope of work includes sharing ready-made content from the brand, as well as local content from market-specific activations like influencer marketing campaigns, events and PR seedings. Our goal is to offer Finnish consumers a place to engage with the brand with their native tongue, staying true and loyal to the brand look and image at the same time. Meanwhile, we also follow account statistics and wish to grow the accounts organically.
- Strategic social media publications to support brand awareness and sales
- Always-on community management, including responding to comments and direct messages
- Creating engaging captions in Finnish
- Creating and reposting local content to keep the account unique and relevant for local audience
- Cherishing the brand image and brand story by following brand guidelines
- Monitoring the main KPI’s of the Meta (IG & FB) accounts, including follower count, engagement etc.
- Monthly reporting to the client
Our approach
Strategic Content Planning
We plan the content calendar by blending ready-made brand assets with local content tailored to Finnish market activations, such as influencer campaigns, events, and PR seedings.
Localized Brand Engagement
Our team ensures all content and community management is conducted in Finnish, providing consumers an authentic space to engage with the brand while maintaining brand consistency.
Organic Growth Initiatives
We drive organic growth through consistent, audience-relevant content, local activations, and ongoing community interaction, nurturing a loyal follower base.
Performance Monitoring & Reporting
We closely monitor account statistics, analyzing key metrics like reach, engagement, and audience growth, and report results to demonstrate account performance and the impact of our local strategies.
In the 3-month period of Q1/25, we’ve been able to grow the account with 579 new followers, which means 9 % growth.
